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Gain access to valuable instructional and training resources for ethical leadership through the Center for Ethical Organizational Cultures. Through the Center, you can find information on current research projects supported by the Harbert College of Business as well as information on the student organization (Student Center for Public Trust) supported by the center.
To address ethical conduct in business, the Center for Ethical Organizational Cultures (the Center) is dedicated to “producing high-demand graduates and generating knowledge that drives business thought and practice.” Organizational cultures provide the foundation for ethical decision making. While individual integrity is important, each profession has its own set of ethical risks and standards of behavior required for success. Ethical leaders are necessary to implement and maintain shared values that create an ethical organizational culture.
To meet this need, the Center focuses on providing resources and activities that support ethical conduct in any type of organization. Faculty are provided resources for support in the teaching of ethics in academic programs, as well as research and scholarship. Students are provided educational opportunities and activities to advance their ethical leadership skills. Businesses are provided access to resources that aid leaders in advancing organizational ethical cultures.
The Student Center for Public Trust has 37 chapters in 18 states and consists of students that show dedication to ethical leadership. This organization focuses on the importance of not only ethical leadership but also the necessity for accountability, integrity and trust across all avenues of business. Student CPT chapters have resources, mentors and networking available due to the NASBA (National Association of State Boards of Accountancy) Center for Public Trust.
The Center for Ethical Organizational Cultures provides teaching resources in the form of a wide variety of cases, debate issues and classroom simulations. These resources are meant to spark discussions about different types of ethical dilemmas and decisions.
The Center for Ethical Organizational Cultures is dedicated to staying informed of the latest trends in organizational cultures. Check out some of the current projects we are working on below.Super Bowl LIV Ads Auburn’s first men’s Final Four appearance MAcc students deliberate rules vs. principles AMS: Code of Ethics Marketing Professors: Good ethics is good business Business ethics outweighs corporate social responsibility Wells Fargo's Organizational Culture
Below are publications created by Raymond J. Harbert College of Business faculty that are related to organizational ethical cultures. The topics include ethical decision making, ethical cultures, social responsibility, sustainability and stakeholder relationships.
Our sponsors are vital to the continued success of the Center through a financial contribution to the Center. Several levels of sponsorship are available and participating organizations may also draw on the Center's expertise (Sponsorship Levels). Sponsors allow the center to develop the methodology to assess the extent to which organizational cultures are ethical, help Auburn to become a leader in disseminating "best practices" for improving ethical conduct in organizations, aid in allowing Auburn to share research findings on ethics to managers to increase their attention to ethical practices as well as to university professors and Auburn students.
The College has reached a comfortable peak among its peer colleges and is poised to improve and advance its mission. In order to meet the challenge set forth, the College of Business will continue to call upon its most interested and dedicated alumni, friends, and corporate partners. That is, people who understand that helping Auburn is helping business; that helping Auburn is helping our students, and the future of both our region and our country.
On behalf of the Auburn University College of Business, we appreciate any interest a person or organization has in sponsoring the Auburn University Center for Ethical Organizational Cultures.
Dr. O.C. Ferrell is the James T. Pursell, Sr. Eminent Scholar in Ethics and Director of the Center for Ethical Organizational Cultures at Auburn University. He has served on the faculty at Belmont University, the University of New Mexico, University of Wyoming, Colorado State University, University of Memphis, Texas A&M University, University of Michigan, Illinois State University, and Southern Illinois University.
Dr. Ferrell holds a Ph.D. from Louisiana State University in Marketing, an M.B.A. in Marketing as well as a B.A. in Sociology from Florida State University. Dr. Ferrell is President of the Academy of Marketing Science. He was formerly Vice-President of Publications for the Academy of Marketing Science and was Past President of the Academic Council of the American Marketing Association. He serves on the advisory board for Savant Learning. Dr. Ferrell also serves on the Academic Advisory Committee for the Direct Selling Education Foundation. He received the AMS Cutco/Vector Distinguished Educator Award for contributions to the marketing discipline. Additional recognition includes being the first recipient of the Marketing Education Innovation Award for the Marketing Management Association, Lifetime Achievement Award from the Macromarketing Society and special award for service to doctoral students from the Southeast Doctoral Consortium. He has chaired 13 dissertations with his former students currently serving as Deans, Associate Provost, CIBER Directors, journal editors, among others. Dr. Ferrell is co-author of several leading textbooks including Business Ethics: Ethical Decision Making and Cases (13th edition), Marketing (19th edition), Marketing Strategy (6th edition), Business and Society (5th edition) Management (4th edition) and Introduction to Business (13th edition). He has published in the Journal of Marketing, Journal of Marketing Research, Journal of the Academy of Marketing Science, Journal of Business Ethics, Journal of Public Policy & Marketing, AMS Review, Journal of Business Research, as well as others. He writes weekly business ethics summaries and reviews for the Wall Street Journal with a subscriber list of over 6000. Dr. Ferrell has served as an expert witness is some high profile ethics, legal and marketing cases.
Dr. Linda Ferrell is Professor and Chair of the Marketing Department in the Harbert College of Business. She served on the faculty at Belmont University, University of New Mexico, University of Wyoming, University of Northern Colorado, Colorado State University, and University of Tampa. She co-managed a $2.5 million grant for business ethics education through the Daniels Fund Ethics Initiative at the University of New Mexico. She was also jointly responsible for securing over $5 million for the first Bill Daniels Distinguished Professor, Chair in Business Ethics at the University of Wyoming.
Dr. Ferrell earned a Ph.D. from the University of Memphis. She holds an M.B.A. and a B.S. in Fashion Merchandising from Illinois State University. Her research interests include marketing ethics, ethics training and effectiveness, the legalization of business ethics as well as corporate social responsibility and sustainability. She has published in Journal of the Academy of Marketing Science, AMS Review, Journal of Business Ethics, Journal of Public Policy & Marketing, Journal of Business Research, as well as others. She has co- authored numerous books including Business Ethics: Ethical Decision Making and Cases (13th edition), Business and Society (5th edition), Management (4th), and Introduction to Business (12th edition). Professionally, Dr. Ferrell served as an account executive in advertising with McDonalds and Pizza Huts advertising agencies in Houston, Indianapolis and Philadelphia. She was recently honored as the Innovative Marketer of the Year for the Marketing Management Association. Dr. Ferrell is on the Board of Directors of Mannatech, Inc. a NASDAQ listed, health and wellness company. She serves on the Executive Committee, Board, and Academic Advisory Committee of the Direct Selling Education Foundation. She is on the Cutco/Vector College Advisory Board. She is immediate Past President of the Academy of Marketing Science and Past President of the Marketing Management Association. Dr. Ferrell also serves as an expert witness in ethics and legal disputes.
Jordan Burkes graduated from Texas A&M University with a degree in Business Administrations where she served as the Public Relations Officer for the local USO (United Service Organization). She’s currently working towards her Masters in Business Administrations and Masters of Science in Finance at Auburn University with an objective of working in the publishing industry. She’s also Vice President of the Student Center for Public Trust and a writer for the campus newspaper, The Auburn Plainsman.
Director of Center for Ethical Organizational Cultures