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        Faculty & Staff Directory

        Rafay Ishfaq

        W. Allen Reed Associate ProfessorDepartment of Supply Chain Management


        Research Interests

        Omnichannel Retail Supply Chains Order Fulfillment and Delivery Processes Distribution Logistics Performance Management Supply Chain Administrative Support Services


        • Ph.D., University of Alabama
        • M.S., Texas A&M University
        • B.S., UET (Pakistan)

        Professional Activities

        Dr. Ishfaq's research is focused on issues related to the strategic planning of logistics operations and the efficient use of resources within supply chain networks. Using a multi-method research approach, he explores the interplay between operational and service elements of a supply chain, and the impact of strategic planning and managerial decisions on firm performance. Ishfaq's research has addressed these issues across various industry settings, including: omnichannel retail, e-commerce, healthcare, energy, automotive, and information technology.

        The findings of his research studies have been published in scholarly journals including Decision Sciences, Journal of Business Logistics, European Journal of Operational Research, International Journal of Physical Distribution and Logistics Management, International Journal of Logistics Management, IIE Transactions, Omega, Supply Chain Quarterly, Transportation Research (E), Journal of Operational Research Society, and Information Resource Management Journal.

        Ishfaq's research has received the Association of European Operational Research Societies' "Best EJOR Research Paper Award," and "Emerald Literati Award for Outstanding Research Paper" from the International Journal of Logistics Management. His research has appeared in Science Direct's "Top-25 Hottest Articles" list in multiple years and received coverage on TV News: NPR, Bloomberg News, NBC-38, WTVM9-ABC, WSFA-12, Scripps TV News, as well as in print/digital media: VOX, RetailWire, Supply Chain Dive, Retail Touchpoints, Sourcing Journal,, OANow, DC Velocity, Supply Chain Quarterly, Beyond Auburn, Alabama NewsCenter, and Harbert Magazine.

        Auburn University has recognized his scholarly contributions by awarding W. Allen Reed Endowed Research Professorship in Supply Chain Management. Ishfaq has also received "Outstanding Researcher Award," "Recognition in Research Award," and "Outstanding Teaching Award" from the Harbert College of Business at Auburn University. Ishfaq has served on the Harbert College’s strategic planning committee, graduate programs committee, and research committee, as well as on Auburn University's core curriculum committee, research grants committee, and SACS-COC quality enhancement planning committee.

        Ishfaq has been teaching full-time in the undergraduate, MBA, and executive MBA programs for over 15 years at academic institutions including Auburn University, Texas A&M University, and Loyola University Chicago. Prior to his academic career, he worked in industry for close to a decade, holding management positions in production operations and supply management. He is a member of professional organizations, including Council of Supply Chain Management Professionals (CSCMP) and Decision Sciences Institute (DSI). He routinely presents his research findings at international academic conferences, industry seminars, and corporate board meetings. Ishfaq has provided consulting services to multiple wholesale-distribution and retail firms.

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