Education

• PhD, Information Systems, Michigan State University
• MS, Information Systems, Iowa State University
• BBA, Management Information Systems, Chung Yuan Christian University

Professional Activities

Dr. Yen-Yao Wang is the Bickerstaff Associate Professor in Information Systems and Director of Business Analytics and Information Systems Masters and Certificate Programs at the Harbert College of Business.

Dr. Wang's research focuses on two streams: 1: digital marketing, social media, and Economics of IS, and 2: strategic Information Technology (IT) management, diversity, equity, and inclusion (DEI) implications of IT management, and information security management.

In his first stream of research, he studies the impact of emerging technologies (e.g., artificial intelligence (AI), blockchain, virtual reality) and social media in various settings such as the automobile, real estate, fashion, sport, and IT industries. In his second stream of research, he examines how firms could strategically manage their IT resources to enhance competitive advantages, the DEI implications of IT management in organizations, and the organizational and institutional approach to information security management.  

His research focuses on the intersections of IT, user behavior, and business management. He is interested in the effect of online and offline information on user behaviors and managerial decisions. Several of his current projects focus on the DEI implications of IT management from the firm board’s perspective. He leverages various methodologies in his research, including quantitative methods (e.g., econometrics, machine learning) and qualitative methods (e.g., case study). 

His research has appeared in several UTD 24 journals, such as Information Systems Research and Production and Operations Management and other high-impact journals. He has received Departmental Outstanding Research Awards and has been in the Outstanding Rising Scholar Award Finalists at the Harbert College of Business. His research has been supported by grants from the Ministry of Education of Taiwan. 

Dr. Wang has actively engaged in the professional community. He has served as a special-issue associate editor (AE) at Information Systems Frontiers, as the editorial board member of the Journal of Information Systems and the Journal of Database Management, and as the AE and program committee member for leading conferences. He has received several best AE awards from the leading IS conferences, such as the International Conference on Information Systems (ICIS) and the Pacific Asia Conference on Information Systems (PACIS).

He teaches Business Programming for Analytics in R and Advanced Business Application Development in Python both at the undergraduate and graduate levels at Auburn University. He also teaches IT management at the MBA program and the research seminar at the PhD program.